Designed to Run · For a leave aheadYou built a successful business, but you are afraid to step back, because you are worried it will not hold without you.
Designed to Run redesigns the structure of your business so it holds without you, and you finally get to step away. Ten one-to-one calls over two months, so the business can run without you for up to six.
The quiet planYou have a leave approaching, maybe maternity, a much-needed sabbatical. And the closer it gets, the more you find yourself worrying.
So you make a quiet plan to stay reachable. You will keep half an eye on things. You will be there for the important calls.
But it does not have to go that way.
Your business depends on you not because you are irreplaceable, but because it was built around you. That is a design problem, and it can be solved.
The rehearsalBefore you go, you practise being gone, for two real weeks, while we are still with you.
The business runs without you, and you watch from the sidelines. Anything that wobbles, we catch and fix together, while it is completely safe.
By the time you actually leave, your business has already run without you, and you have watched it happen. That is the difference between a plan on paper and a business you have seen hold itself.
WatchWhat the two weeks look like
Ten calls over two monthsThe Aluna Cycle, built for your leave.
01 Attune
You build an honest picture of what the business is currently asking of you and what carrying it is costing.
02 Audit
You diagnose the structure across all seven domains of the business, identifying where the dependency lives, where the gaps are, and what needs to change.
03 Architect
You redesign how the business is built, implementing aligned systems and regenerative strategies so the structure holds without you in every decision.
04 Align
You examine the beliefs and leadership patterns that keep founders over-functioning, and begin the work of making the new structure hold.
05 Amplify
You map how the redesigned business needs to communicate itself outwardly, aligning your brand, positioning and visibility with what has been built internally.
06 Anchor
You embed the new structure, test it under real conditions, and confirm it holds.
Who it's forWho it's for
You are a female founder with a successful business and you are looking at taking some time away from it. Maternity is where many founders come to this, but the same redesign applies to a sabbatical, or a deliberate step back.
It works whether you have a team, a few contractors, or you are essentially solo, and we build the version that fits.
TimingWhen it isn't the right time
This is probably not for you if your departure is less than [three] months away, or the business is not yet generating steady revenue. The work needs time to be done properly, and something real to redesign.
No leave on the horizon, but the same feeling? The Redesign is our six-month partnership for building a business that holds without you all year.
How it worksOne to one, by application.
Designed to Run is one-to-one work: ten calls over two months, with a small number of founders at a time.
It is by application, and it takes a few honest minutes. If it feels like the right fit, we'll reach out to you personally. If the timing is not right, we'll tell you that too, kindly, and point you toward what would help instead.
Ten calls · Two months · Up to six months without youApply for Designed to Run
Tell us about the time away, and how the business runs today. When you send your application, you'll see the investment and exactly what happens next.
This is where it beginsYour business is about to learn how to hold itself.
Ten calls, two real weeks of rehearsal, and a business that has already run without you before you leave.
Build with intention. Scale with ease.
Designed to Run begins with a short application.