Regenerative business design for female foundersBuild with intention. Scale with ease.
Aluna redesigns how your business is built, so it can grow without every decision, client and invoice routing through you. For female founders of service businesses.
Sound familiarYour business is growing. So is everything that waits for you.
The client Slack at 11pm.
The invoice only you know how to send.
The hire who still checks with you before every decision.
You have delegated, hired and tried the tools, and the load hasn't moved. Take a week off and something slips by Wednesday.
The reframeYou are not the problem. The structure is.
When a business depends on its founder, its growth is capped at her capacity. The structure that got you here was built around you, so everything still finds its way back to you. That is a design flaw, and design can be changed. Redesign the structure and the business can hold its growth, and you get your life back alongside it.
Inside Aluna · Season 1A Tuesday in a business that doesn't need me at 10am.
The Aluna CycleSix phases. Each builds what the next one needs.
Our methodology, the Aluna Ethos, works on the structure of your business and on the leadership patterns that keep you carrying it. Both have to change for the new design to hold.
01 Attune
An honest picture of what the business asks of you each week, and what carrying it costs.
02 Audit
A diagnosis across all seven domains of the business: where the dependency lives, and what needs to change first.
03 Architect
We redesign how the business is built, with aligned systems and regenerative strategy, so decisions can be made without you.
04 Align
We work on the beliefs and habits that pull founders back into over-functioning. Feminine leadership becomes the design principle.
05 Amplify
Your brand and communication catch up with the business you have redesigned.
06 Anchor
We test the new structure under real conditions and confirm it holds.
In The Redesign, months one to three reduce what depends on you. Months four to six build for scale.
Work with Aluna · The partnershipThe Redesign
Six months with Tara, one call a week. The first three months take the dependency out of the structure. The next three build the business to scale.
For a leave aheadDesigned to Run
Maternity leave, a sabbatical, a planned break. Ten calls over two months to restructure the business so it runs without you for up to six months.
Self-directedThe Architecture
Eleven tools across the first three phases of the Aluna Cycle, building to your Business Architecture Blueprint. At your own pace.
Start here · FreeStart with the Founder Dependency Audit.
A free, self-guided tool that shows where your business depends on you, and where to begin. It takes around fifteen minutes. You rate fourteen short statements and get your dependency profile back.
Meet TaraThe life the method makes room for.
Tara Philip founded Aluna after years of helping businesses scale and quietly questioning what that growth was costing the women at the centre of it. She runs Aluna from Kedungu in Bali and builds it by the method it teaches, so the business leaves room for surf mornings, time at the easel and a life outside it.
When you're ready for a business that grows without taking your life with it, begin here.
It starts with a short application and a free 45-minute Redesign Conversation.